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“Near the forfront of the next generation of parenting tools...Red Tricycle is not your mother's parenting aide. Readers are razr-phone-toting, book-club-joining moms who at least know what a blackberry is."

Seattle Post Intelligencer April 2006

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Sarah F. - Redmond

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Clip Art

If you live with a little one, chances are you're FAQ —yep, that's Frequently Asked Questions. It's the natural state of being for a parent with a curious kiddo in the house. And one new web service strives to satisfy that curiosity in an entertaining and accessible way.

Lilipip, launched on December 20, by Seattle mama Ksenia Oustiougova, offers families (with kiddos aged two to seven years) Pipclips —short digital video clips (from about two minutes to about twelve minutes) that you can watch online or download to your iPod, BlackBerry, or other portable device for on-the-go educational entertainment.

Let's face it, the cell phone is the most intriguing entertainment tool at a parent's disposal —why not use it to your advantage? Lilipip features a wide variety of topics and visual styles (much of the content was chosen by a film scout who's sifted through Seattle International Film Festival entries to bring us the best since 1997). Choose from paper theater, animated clips, astonishing sea creature and space station footage, songs, and more. We love Totem, an alphabet video that uses more than 4,000 hand-drawn animals to beautifully illustrate the ABCs, and all of the under-sea adventures featuring Jonathan Bird, an Emmy Award-winning cinematographer.

Each Pipclip is meant to inspire curiosity and to make it easy to find quality family programming. You won't be bombarded with any licensed characters here (the independent artists behind the videos directly share in the profits), and Lilipip emphasizes themes, stories, and topics from around the globe.

The site is community minded, and committed to building a valuable, parent-friendly service, so feel free to call or email your questions, comments and ideas. Pipiclips are $2.99, with 30-second freebie previews to try before you buy and a small selection of free clips. Once you buy a clip, you own it forever. It's never too soon to start collecting art...

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